Midhurst Granite, a locally owned and operated business, specializes in high-quality Canadian granite products. They offer superior hardscape materials and granite signage, all 100% sourced and manufactured in Canada.
The Challenge
SocialSquared took a holistic approach to address Midhurst Granite’s challenges. We began by conducting a thorough analysis of their existing website and advertising strategies to identify areas for improvement. Recognizing the need for a more engaging and tailored online experience, we designed and developed strategic landing pages that seamlessly integrated with their advertising campaigns.
Our team collaborated closely with Midhurst Granite to ensure that the new landing pages not only showcased their premium Canadian granite products but also conveyed their commitment to quality and locality. We implemented user-friendly navigation and persuasive content to enhance the customer journey, making it easier for potential clients to explore their offerings and take action.
Additionally, we introduced tracking and analytics tools to measure the performance of each landing page, allowing for data-driven optimizations to further boost conversion rates and ad campaign effectiveness. This comprehensive approach resulted in a cohesive online presence that aligned seamlessly with Midhurst Granite’s advertising efforts, delivering superior results and increased customer engagement
What did
SocialSquared Do?
SocialSquared executed a comprehensive website design for MacMaster Music that seamlessly blended two critical aspects: artist promotion and e-commerce functionality. We curated an engaging digital platform that showcased Natalie MacMaster and Donnell Leahy’s artistic journey, enabling visitors to explore their musical world.
For the e-commerce component, we integrated a user-friendly merchandise store, allowing fans to effortlessly browse and purchase MacMaster Music merchandise. Moreover, we strategically incorporated links to external ticketing platforms, simplifying the process of purchasing show tickets.
In essence, SocialSquared created a unified online experience, where the artists’ captivating journey and merchandise store cohesively converged, catering to the diverse needs and interests of their audience.
Why Did They Choose SocialSquared?
Midhurst Granite chose SocialSquared as their digital partner for several compelling reasons. Firstly, they recognized our expertise in crafting tailored digital solutions that align with their unique needs and goals. Our reputation for delivering results-driven strategies and user-centric design was a key factor in their decision.
Expertise
Clients choose SocialSquared for website design and development due to our team’s extensive expertise. We possess a deep understanding of the latest design trends, development technologies, and user experience principles, ensuring a top-notch, professional website.
Collaboration
SocialSquared offers a high degree of customization, tailoring websites to match each client’s unique brand identity and business objectives. We prioritize a client-centric approach, ensuring the final product aligns perfectly with their vision.
Performance
Clients rely on SocialSquared for websites that not only look great but also perform exceptionally well. We optimize websites for speed, responsiveness, and SEO, providing a strong foundation for online success and user satisfaction.

The Results
- Mobile Friendly Web Experience
- Fast Load Times to Enhance User Experience
- Advanced Analytics Integration
- Catalog Download Function