Case Studies

Elevating a Community Voice: The Brand Refresh of Barrie Uncovered

In a strategic move that transcends traditional branding efforts, SocialSquared Digital Marketing not only revitalized the Barrie Uncovered brand but also took the helm as its new owner. This case study explores the transformative journey of Barrie Uncovered, from a beloved local media entity to a rejuvenated brand.


✔︎ Logo Refresh
✔︎ New Brand Guidelines
✔︎ Marketing Collateral

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Brand Identity for Sidelines Sport Bar in Orillia

This brand identiry boasts a compelling logo and a comprehensive branding strategy, Sidelines quickly established itself as the premier destination for good times and great company, transcending the traditional pub experience.


✔︎ Logo Development
✔︎ Menu Design
✔︎ Signage

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Muraca Group Branding

Elevating the Muraca Group: A Branding Case Study

The Muraca Group is a trusted real estate agency based in Hamilton, Ontario. They’re known for their team of experienced experts who offer comprehensive support, including in-house marketing and access to various services to create a stress-free experience for clients.


✔︎ Logo Design
✔︎ Signage
✔︎ Marketing Collateral

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OCD North’s Digital Transformation: Making Mental Health Click

Merrisa Little founded OCD North to address gaps in the mental health care system. OCD affects 1-3% of the population, but very few mental health professionals in Canada specialize in the disorder. Clients have difficulty finding OCD experts and many mental health clinicians have a difficult time implementing ERP protocol.


✔︎ Mobile Responsive
✔︎ Appointment Scheduling

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From Grill to Doorstep: Lick’s Burgers’ eCommerce Success

Lick’s Burgers, a Canadian restaurant chain founded in Toronto in 1980, was beloved for its gourmet burgers, including the customizable “homeburger” with a unique condiment bar. The chain’s menu later expanded to offer chicken sandwiches and vegetarian options, all known for their delicious food and strong branding.


✔︎ Mobile Responsive
✔︎ Custom Product Packages

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